The General Data Protection Regulation (GDPR) is the EU’s strict data privacy law—but it affects businesses globally. If you collect or store data from EU residents (even via a simple newsletter form), you must comply—or risk major fines.
Core principles of GDPR:
- Consent: You must clearly ask users to opt-in before collecting data
- Transparency: You must tell users how and why you’re collecting their data
- Access and control: Users can request to view, correct, or delete their data
- Data minimization: Only collect the data you truly need
- Security: You must protect data from breaches using proper safeguards
Steps to stay compliant:
- Update your privacy policy—clearly explain cookies, analytics, and marketing use
- Add cookie consent banners with opt-in options
- Create a data register documenting how user data flows through your systems
- Secure your databases with encryption and strong access controls
- Train employees on handling data responsibly
- Prepare for breaches—have a plan for reporting incidents within 72 hours
Non-compliance can cost up to €20 million or 4% of annual revenue—whichever is greater. But beyond legal risk, GDPR is about building trust.
Customers care about privacy. By prioritizing it, you show that your business is transparent, secure, and user-first.
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